The North American Model of Wildlife Conservation represents the key principles that in combination resulted in a distinct form of wildlife conservation in the United States and Canada. How and to what extent captive cervid facilities comport with or conflict with these principles has implications for wildlife conservation. Greatest threats appear to be toward principles of public ownership of wildlife, allocation of wildlife by law, and in policy decisions based on science. Captive cervid facilities have potential to contribute to erosion of the underlying principles of the Model and could undermine public support for conservation initiatives.