Sara K McBride, PhD, MPA
Sara McBride is a research social scientist in the Geologic Hazards Science Center with the Earthquake Hazards Program.
Science and Products
Filter Total Items: 32
USGS near-real-time products-and their use-for the 2018 Anchorage earthquake
In the minutes to hours after a major earthquake, such as the recent 2018 Mw 7.1 Anchorage event, the U.S. Geological Survey (USGS) produces a suite of interconnected earthquake products that provides diverse information ranging from basic earthquake source parameters to loss estimates. The 2018 Anchorage earthquake is the first major domestic earthquake to occur since several new USGS products ha
Authors
Eric M. Thompson, Sara McBride, Gavin P. Hayes, Kate E. Allstadt, Lisa Wald, David J. Wald, Keith L. Knudsen, Charles Worden, Kristin Marano, Randall W. Jibson, Alex R. R. Grant
#EarthquakeAdvisory: Exploring discourse between government officials, news media and social media during the Bombay Beach 2016 Swarm
Communicating probabilities of natural hazards to varied audiences is a notoriously difficult task. Many of these challenges were encountered during the 2016 Bombay Beach, California, swarm of ~100 2≤M≤4.3 earthquakes, which began on 26 September 2016 and lasted for several days. The swarm’s proximity to the southern end of the San Andreas fault caused concern that a larger earthquake could be tri
Authors
Sara McBride, Andrea L. Llenos, Morgan T. Page, Nicholas van der Elst
Exploring the barriers for people taking protective actions during the 2012 and 2015 New Zealand shakeout drills
To reduce future earthquake injuries and casualties, it is important that people understand how their behavior, during and immediately following earthquake shaking, exposes them to increased risk of injury or death. Research confirms that protective actions can reduce injuries and that prior training can help prepare people to take appropriate actions. In this paper, we examine barriers to partici
Authors
Sara McBride, Julia S. Becker, David M. Johnston
When the earth doesn’t stop shaking: How experiences over time influenced information needs, communication, and interpretation of aftershock information during the Canterbury Earthquake Sequence, New Zealand
The Canterbury Earthquake Sequence (CES) began with the Darfield earthquake on 4
September 2010. Continual large and small aftershocks since that time have meant
communities have cycled through repeated periods of impact, response and recovery.
Scientific communication about aftershocks during such a prolonged sequence has faced
distinct challenges. We conducted research to better understand after
Authors
Julia S. Becker, Sally H. Potter, Sara McBride, Anne M. Wein, Douglas Paton
The limits of earthquake early warning accuracy and best alerting strategy
We explore how accurate earthquake early warning (EEW) can be, given our limited ability to forecast expected shaking even if the earthquake source is known. Because of the strong variability of ground motion metrics, such as peak ground acceleration (PGA) and peak ground velocity (PGV), we find that correct alerts (i.e., alerts that accurately predict the observed ground motion above a predeterm
Authors
Sarah E. Minson, Annemarie S. Baltay, Elizabeth S. Cochran, Thomas C. Hanks, Morgan T. Page, Sara McBride, Kevin R. Milner, Men-Andrin Meier
Developing earthquake forecast templates for fast and effective communication
No abstract available.
Authors
Sara McBride, Andrew J. Michael, Anne M. Wein, Jeanne L. Hardebeck, Julia S. Becker, Sally H. Potter, Suzanne C. Perry, Morgan T. Page, Matthew Gerstenberger, Edward H. Field, Nicholas van der Elst
An evidence-based approach for supporting scientists communicating earthquake forecasts
No abstract available.
Authors
Sara McBride, Anne M. Wein, Julia S. Becker, Sally H. Potter, E.E. Hudson-Doyle
Research to improve ShakeAlert earthquake early warning products and their utility
Earthquake early warning (EEW) is the rapid detection of an earthquake and issuance of an alert or notification to people and vulnerable systems likely to experience potentially damaging ground shaking. The level of ground shaking that is considered damaging is defined by the specific application; for example, manufacturing equipment may experience damage at a lower intensity ground shaking than w
Authors
Elizabeth S. Cochran, Brad T. Aagaard, Richard M. Allen, Jennifer Andrews, Annemarie S. Baltay, Andrew J. Barbour, Paul Bodin, Benjamin A. Brooks, Angela Chung, Brendan W. Crowell, Doug Given, Thomas C. Hanks, J. Renate Hartog, Egill Hauksson, Thomas H. Heaton, Sara McBride, Men-Andrin Meier, Diego Melgar, Sarah E. Minson, Jessica R. Murray, Jennifer A. Strauss, Douglas Toomey
Non-USGS Publications**
**Disclaimer: The views expressed in Non-USGS publications are those of the author and do not represent the views of the USGS, Department of the Interior, or the U.S. Government.
Science and Products
Filter Total Items: 32
USGS near-real-time products-and their use-for the 2018 Anchorage earthquake
In the minutes to hours after a major earthquake, such as the recent 2018 Mw 7.1 Anchorage event, the U.S. Geological Survey (USGS) produces a suite of interconnected earthquake products that provides diverse information ranging from basic earthquake source parameters to loss estimates. The 2018 Anchorage earthquake is the first major domestic earthquake to occur since several new USGS products ha
Authors
Eric M. Thompson, Sara McBride, Gavin P. Hayes, Kate E. Allstadt, Lisa Wald, David J. Wald, Keith L. Knudsen, Charles Worden, Kristin Marano, Randall W. Jibson, Alex R. R. Grant
#EarthquakeAdvisory: Exploring discourse between government officials, news media and social media during the Bombay Beach 2016 Swarm
Communicating probabilities of natural hazards to varied audiences is a notoriously difficult task. Many of these challenges were encountered during the 2016 Bombay Beach, California, swarm of ~100 2≤M≤4.3 earthquakes, which began on 26 September 2016 and lasted for several days. The swarm’s proximity to the southern end of the San Andreas fault caused concern that a larger earthquake could be tri
Authors
Sara McBride, Andrea L. Llenos, Morgan T. Page, Nicholas van der Elst
Exploring the barriers for people taking protective actions during the 2012 and 2015 New Zealand shakeout drills
To reduce future earthquake injuries and casualties, it is important that people understand how their behavior, during and immediately following earthquake shaking, exposes them to increased risk of injury or death. Research confirms that protective actions can reduce injuries and that prior training can help prepare people to take appropriate actions. In this paper, we examine barriers to partici
Authors
Sara McBride, Julia S. Becker, David M. Johnston
When the earth doesn’t stop shaking: How experiences over time influenced information needs, communication, and interpretation of aftershock information during the Canterbury Earthquake Sequence, New Zealand
The Canterbury Earthquake Sequence (CES) began with the Darfield earthquake on 4
September 2010. Continual large and small aftershocks since that time have meant
communities have cycled through repeated periods of impact, response and recovery.
Scientific communication about aftershocks during such a prolonged sequence has faced
distinct challenges. We conducted research to better understand after
Authors
Julia S. Becker, Sally H. Potter, Sara McBride, Anne M. Wein, Douglas Paton
The limits of earthquake early warning accuracy and best alerting strategy
We explore how accurate earthquake early warning (EEW) can be, given our limited ability to forecast expected shaking even if the earthquake source is known. Because of the strong variability of ground motion metrics, such as peak ground acceleration (PGA) and peak ground velocity (PGV), we find that correct alerts (i.e., alerts that accurately predict the observed ground motion above a predeterm
Authors
Sarah E. Minson, Annemarie S. Baltay, Elizabeth S. Cochran, Thomas C. Hanks, Morgan T. Page, Sara McBride, Kevin R. Milner, Men-Andrin Meier
Developing earthquake forecast templates for fast and effective communication
No abstract available.
Authors
Sara McBride, Andrew J. Michael, Anne M. Wein, Jeanne L. Hardebeck, Julia S. Becker, Sally H. Potter, Suzanne C. Perry, Morgan T. Page, Matthew Gerstenberger, Edward H. Field, Nicholas van der Elst
An evidence-based approach for supporting scientists communicating earthquake forecasts
No abstract available.
Authors
Sara McBride, Anne M. Wein, Julia S. Becker, Sally H. Potter, E.E. Hudson-Doyle
Research to improve ShakeAlert earthquake early warning products and their utility
Earthquake early warning (EEW) is the rapid detection of an earthquake and issuance of an alert or notification to people and vulnerable systems likely to experience potentially damaging ground shaking. The level of ground shaking that is considered damaging is defined by the specific application; for example, manufacturing equipment may experience damage at a lower intensity ground shaking than w
Authors
Elizabeth S. Cochran, Brad T. Aagaard, Richard M. Allen, Jennifer Andrews, Annemarie S. Baltay, Andrew J. Barbour, Paul Bodin, Benjamin A. Brooks, Angela Chung, Brendan W. Crowell, Doug Given, Thomas C. Hanks, J. Renate Hartog, Egill Hauksson, Thomas H. Heaton, Sara McBride, Men-Andrin Meier, Diego Melgar, Sarah E. Minson, Jessica R. Murray, Jennifer A. Strauss, Douglas Toomey
Non-USGS Publications**
**Disclaimer: The views expressed in Non-USGS publications are those of the author and do not represent the views of the USGS, Department of the Interior, or the U.S. Government.