This investigation describes the variations in the chemical character of the water in the Englishtown Formation of Late Cretaceous age in the Atlantic Coastal Plain of New Jersey, and demonstrates the application of the concept of hydrochemical mapping to the study and evaluation of water-bearing materials. The chemistry of ground water is responsive to the physical environment and lends support to available geologic and hydrologic data. A study of the ground-water chemistry may even suggest concepts for which additional geologic or hydrologic data may not be obtainable by conventional methods of study. Hydrochemical mapping is particularly important in evaluating an aquifer satisfactorily, but it could be equally useful in regional geologic studies concerned with continuity of units or mineralogic differences and similarities.